Swan Brothers were formed in the early 1980s as identical twins and the best of friends. Since then, Darren and Evan Swan have lived parallel lives and developed similar passions in life. They both retain an undying love to help people and see them succeed because of it. So, they made a family-run business out of it.
Swan Brothers started almost 30 years ago as a backyard football and one-on-one basketball-playing brotherhood. The Swans are identical twins and truly best friends for life with much more in common than just a similar reflection in the mirror. Darren and Evan share a love for service, volunteerism, charity, helping those in need, delivering on a deadline, doing successful business and doing right by their fellow brethren. Four years ago, Easy Prints, Inc., was created as a one-stop shop for all things custom decorated, printed and embroidered for companies, small and large, schools, teams, organizations, camps and everyone else under the sun. That part of our business hasn’t changed a bit, however, our identity has.
Easy Prints, Inc. presented a corporate facade except that every single one of our business dealings was extremely personal no matter who the client was. We have worked with organizations in more than a dozen states ranging from recreation departments, high schools, colleges, religious groups, the Boy Scouts of America, public relation firms, or even a Fortune 500 company. As people evolved so did the Swans; out with Easy Prints, Inc. and in with the Swan Brothers.
The Early Years:
The Swans grew up in Metuchen, New Jersey, where Swan Brothers headquarters is in fact currently located. We were privileged to have our Dad would coach most of our sports teams and life was happily dominated from three to 18 years old by our passion for athletics and competition. In a given year we would play in several baseball leagues, on a few different basketball teams, fall and spring soccer mixed in with wrestling and tons of summer camps. You know how they say you learn everything you need to know in Kindergarten? Darren and Evan certainly started the learning process at an early age with a focus on making friends, creating relationships and realizing that life was much, much better when you can find a way to help someone in need.
Darren and Evan are graduates of Metuchen High School located in Central New Jersey. They both played baseball, basketball, soccer and wrestled for the Bulldogs while graduating near the top of their class. Right after MHS, Darren and Evan took their act to Seton Hall University where they would both take up Communications, Journalism and Philosophy as courses of study.
Their four years spent at The Hall heavily involved cultivating friendships, networking with future business associates, taking up the first row to every men’s basketball game (Go Pirates!), working on the school newspaper and broadcasting on the school radio station. In addition, the Swan Brothers also worked at WABC-TV in New York and spent hundreds of hours volunteering through various organizations. Darren and Evan would both go onto graduate with highest and higher honors respectively; their next stop: The Medill School of Journalism at Northwestern University.
At Northwestern, located in Evanston and Chicago, Illinois, Darren and Evan finished their educational journey by earning Master’s of Science in Journalism degrees with an intense focus paid to integrated marketing and communication along with new media. The Swan Brothers published articles and reports on health, fitness, medicine, disease, technology, public interest stories and profiles, sports, law and policy issues.
Business, Journalism, Education
The Swans have always been diversified in their interests and have found a way, post-graduation, to bring them all together. Darren and Evan have been publishing stories and articles through journalistic means all over the country for more than a decade. The two have been in the business world together for four years (Easy Prints, Inc. & Swan Brothers) with those years chock full of success, experience, surprises, enterprise, innovation and evolution. At the same time, Darren and Evan have taken all of their experience and coupled it with the strength of the Seton Hall and Northwestern educational background to instruct college courses. The Swan Brothers have been teaching courses in Composition, Communication, Public Speaking, Argumentation and Rhetoric at Middlesex County College and Seton Hall University for the better part of the last five years. The Swans see life as a challenge and love all the different ways they can do some sort of good whether it be through telling a story, teaching a lesson or landing a new client.